by digital | Nov 10, 2014 | SEM
Google AdWords qualification authenticates your PPC expertise and gives you additional credibility. That can open doors, letting you put your knowledge and imagination to work to expand your career. You’ll be more proficient at handling your own in-house PPC... by digital | Mar 28, 2014 | Digital Marketing, SEM
With a handy new set of columns, Google is bringing the AdWords bid simulator into fuller view. From the keyword tab, advertisers can now add several columns to their reporting from the new Bid simulator section offered in the Customize Columns menu. A range of bid... by digital | Mar 28, 2014 | Google Analytics, SEM
Google is introducing a new Video Campaigns report in Google Analytics to give advertisers more insights into the performance of their YouTube TrueView ads that are managed through AdWords for Video campaigns. The new report is rolling out in Analytics accounts over...